Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

Friday, November 1, 2019

Word of Mouth


Everyone knows the best promotion is word of mouth. One person tells another person who tells another person who tells someone else and the word is out. 

Although I’m sure the BIG NAME authors rely on word of mouth too, it’s crucial to those of us who are lesser known authors. You see, we don’t have a staff of promoters and an unlimited advertising budget. For many of us, it’s just us. We do what we can to get the word out about our books but without readers to help us do that, we’re not going to sell many books. 

And, let’s face it, that’s why we write. We spend long hours at our computers telling our stories in order to get our books in the hands of as many readers as possible. Because we believe that what we write will help other people. That, through our books, they can escape into another world where they'll be entertained and possibly enlightened.

In addition to being a mystery writer, I’m an avid mystery reader and many of my friends are too. They’re very supportive of my books, which I greatly appreciate, and they frequently ask me for suggestions on other books to read. I love to pass along the names of authors whose books I’ve enjoyed and I encourage my friends to spread the word to their friends.

I hope you’ll do the same.